Our client operates a wellness clinic specializing in innovative IV treatments designed to enhance health and overall well-being. As part of their growth strategy, they aim to significantly enhance their digital footprint through targeted digital marketing campaigns and strategic SEO efforts.
Position Summary:
We are seeking an experienced Digital Marketing Specialist with strong SEO skills to join our team. This role requires a dynamic individual who can develop and execute effective digital marketing strategies across various platforms including Facebook, Instagram, and TikTok. The ideal candidate is highly creative, has a deep understanding of SEO principles, and is focused on achieving tangible ROI and conversions through digital marketing efforts.
Key Responsibilities:
- Develop, implement, and manage our digital marketing strategy with a focus on ROI, lead generation, and conversion optimization.
- Oversee content creation and management across all social media platforms, ensuring alignment with our strategic goals.
- Analyze campaign performance regularly and adjust strategies to enhance effectiveness and meet predefined targets.
- Keep updated with the latest industry trends and technologies to stay ahead in the digital marketing space.
- Use tools like WIX for SEO enhancements and platforms like Hootsuite for scheduling, while remaining open to adopting new tools that may enhance our digital strategy.
- Collaborate with the team, including the Business Development Manager and nursing staff, to generate impactful content ideas and ensure their execution aligns with our conversion goals.
- Maintain a content calendar to guarantee consistent engagement across all channels.
- Employ graphic design skills to craft visually appealing content that resonates with our audience and drives engagement.
- Regularly meet with key team members to analyze data, understand trends, and strategize on future actions to continually improve performance and achieve marketing objectives.
Skills and Competencies:
- Proven track record as a Digital Marketing Specialist, evidenced by a strong portfolio of successful campaigns that have driven ROI and conversions.
- Expert knowledge of SEO practices and how they integrate with overall digital marketing strategies.
- Experience in content creation and graphic design, with proficiency in tools like Canva, WIX and similar digital marketing tools.
- Exceptional communication and collaboration skills.
- Strategic thinker with the ability to generate innovative content ideas.
- Versatile in adapting to new digital marketing technologies and trends.
- Ability to work flexibly within the 25-hour weekly commitment, with regular weekly touchpoints for updates and strategic planning.
Additional Information:
- Start date: ASAP
- Employment type: Part-time, 25 hours a week
- Permanent remote/work-from-home setup
- Work Schedule: TBD (AEST) Flexible
- Compensation: Weekly payments via PayPal, approximately up to Php 35-38k monthly
- Requirements: A fully equipped home office (desktop/laptop, headset, stable internet connection, and webcam), internet speed of at least 20 Mbps, and a contingency plan for power outages or connectivity disruptions.
Interested candidates should submit the following:
- Your most recent CV
- Sample works / Portfolio
- A voice recording via https://vocaroo.com introducing yourself, detailing your years of experience, and outlining your primary roles and responsibilities.
Please note that applications missing these prerequisites will not be considered.